Our Services

The Charnwood Agency has more than 20 years of experience in the marketing and analytics industry, which means we understand how to inform your company's strategy. With Charnwood, we look at why your customers buy or don't buy and what those purchase barriers are. We address customer satisfaction by looking at social media responses and survey data. We work with businesses to launch new products, using web analytics to track progress and results. With Charnwood, you can rest assured that you have the insights to move your business forward.

Business

  • Data Reporting

    At The Charnwood Agency, we know data reporting is the first step in reviewing business performance. We are able to break down complex and wide spanning datasets from multiple sources, and process them into clear and actionable KPI reports.

  • Business Modelling

    Through leveraging our econometric expertise we are able to explore the relationships between business KPI’s and the levers that you can employ to meet those KPIs. We answer questions such as: how much will a change in promotional spend impact your sales,? How much will a price increase impact volume sold?

    By analysing historical data we are able to model sensitivities between variables, and provide dynamic business models to use in your strategic planning going forward.

  • Database Management

    Through our extensive experience and expertise in this field, we are able to create, update, and manage large databases. We organise your datasets to mirror your business, product, and customer hierarchies. This in turn means every member of your business can be informed, ensuring efficiency in the day-to-day running of your business.

Writing

  • Survey Design

    Whether you’re a business looking at how consumers engage with your products or a charity looking at whether your services are reflective of needs, we can help you set up, deliver and analyse your surveys so you know you’re getting the information you need.

  • Report Writing

    With our strong academic research background, we’ve provided rigorous market trends reports for several businesses, identifying where competitors are succeeding, which products are the most successful, and why.

    Not only do our reports cover private business, but they can also be used in the public sector to understand trends in donations.